Manuela Frenzel - Geschäftsinhaberin

This blog post provides information on how to identify fake news and reduce its influence on decisions. The spread of fake news is a significant problem, particularly due to its potential to distort public opinion.

Thoughts on practical continuing education concepts for entrepreneurs. Flexible formats, relationship learning, and innovative methods.

Our new logo is more than just a visual change. It is a commitment to this new era: “Digital media, creative solutions with AI.”

Few-shot prompting is a practical questioning method that, when used effectively, improves the efficiency and consistency of your work with ChatGPT.

The HWZ qualification as Prompt Creative Director represents a systematic combination of creative leadership knowledge and in-depth technological understanding – a combination that is essential for the strategic implementation of AI in creative processes and represents a significant qualification profile in the Swiss market context.

AI prompting (prompt engineering) – the formulation of inputs (prompts) to obtain desired results from AI systems – is rapidly becoming a core competency for entrepreneurs and creative professionals.