Darstellung Ziffern
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Why prices sell better with alliteration (CH)
Discover the impact of attractive pricing like "Four templates for 40 CHF." With AI-powered text and image ideas for coaches, publishers, and creatives.
Why the last digit in your price can affect your sales
Why prices often seem more expensive or cheaper than they are – and what numbers have to do with it.
What is implicit egoism?
Depending on the positive or negative association, this can increase or decrease the purchase intention.
The Nature of Success: How to Use Patterns to Capture Your Customers' Attention
Nature uses patterns to attract attention—from the stripes of a tiger to the symmetry of flowers. As a sole proprietor, you can leverage this ancient principle to not only be visible in the digital world, but also to stay in your customers' minds.
Psychology of small price differences in online services: How minimal differences solve decision-making blocks and increase the conversion rate
Traditional pricing models assume that larger differences make selection easier. But new studies show the opposite.
How to make prices seem fair – and why odd numbers help
The ideology effect in pricing and the insight of Uber (taxi company).